{"id":4902,"date":"2021-06-28T07:40:55","date_gmt":"2021-06-28T07:40:55","guid":{"rendered":"https:\/\/blog.styleseat.com\/?p=4902"},"modified":"2021-06-28T07:40:55","modified_gmt":"2021-06-28T07:40:55","slug":"how-to-craft-a-5-star-salon-experience","status":"publish","type":"post","link":"https:\/\/www.styleseat.com\/blog\/how-to-craft-a-5-star-salon-experience\/","title":{"rendered":"How to Craft a 5-Star Salon Experience for Clients"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Wondering how to craft the ultimate <\/span><span style=\"font-weight: 400;\">hair salon experience<\/span><span style=\"font-weight: 400;\"> for your clients? From hot tea to appointment reminders, there are a handful of ways to get your customers excited and help them feel the love.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article, we\u2019re breaking down the top tips for creating a memorable salon visit \u2014 and a lasting impression. Here are 10 ways to pamper your customers and keep them feeling their best from the moment they book your services.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">1. Provide Automated Booking Confirmations<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Looking to craft that 5-star<\/span> <span style=\"font-weight: 400;\">salon experience<\/span><span style=\"font-weight: 400;\"> right from the get-go? As soon as your potential clients click \u201cbook\u201d, kick things off wi<\/span><span style=\"font-weight: 400;\">th an automated booking confirmation. Automated booking confirmations are one of the top <\/span><a href=\"https:\/\/www.styleseat.com\/blog\/hair-salon-trends-to-get-ahead-of-in-2021\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">hair salon trends<\/span><\/a><span style=\"font-weight: 400;\"> for a variety of reasons.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They keep things organized for both you and your client, particularly if you incorporate an \u201cevent\u201d to add to phone and computer calendars.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They decrease the chance of confusion that can happen with online booking (i.e. anxiety from you or the client that the booking did not go through).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Clients can book on their own time and don\u2019t have to worry about calling you past hours.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Overall, automated booking confirmations give beauty professionals time back to better care for their customers.<\/span><\/li>\n<\/ul>\n<p><b>Fun fact for StyleSeat Professionals<\/b><span style=\"font-weight: 400;\">: When you book clients on your StyleSeat calendar, they will automatically receive a booking confirmation through email or text, depending on your preferences.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">2. Send Appointment Reminders<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Life gets busy. And whether your client has booked a manicure or a haircut, appointment reminders are always appreciated! You can customize how you\u2019d like to set up your appointment reminders \u2014 email or text, 24 hours vs. 48 hours, but however you do so, this is another nice step to show your clients you care.\u00a0<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-4905\" src=\"https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/Image-2.jpg\" alt=\"\" width=\"288\" height=\"195\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Plus, as a salon owner, appointment reminders can help to decrease your likelihood of no-shows. After all, things happen, and it\u2019s easy for even the most loyal customers to forget an appointment now and then.\u00a0<\/span><\/p>\n<p><b>Fun fact for StyleSeat Professionals:<\/b><span style=\"font-weight: 400;\"> In addition to a booking confirmation, when you book clients on your StyleSeat calendar, your clients will also get an automatic appointment reminder 48 hours before the appointment time.<\/span><\/p>\n<p><a href=\"https:\/\/www.styleseat.com\/join\/?source=header_for_business&amp;utm_source=pro_blog&amp;utm_medium=styleseat_blog&amp;utm_campaign=How_to_craft_5-Star_Salon Experience_for_Clients&amp;utm_content=CTA_banner\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter wp-image-4886 size-full\" src=\"https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/1-1-e1630340318124.png\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/1-1-e1630340318124.png 413w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/1-1-e1630340318124-300x200.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">3. Offer Complimentary Consultations<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There\u2019s a reason why a good high-end salon offers complimentary consultations \u2014 they quickly help to build rapport among you and your potential client!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plus, they enhance the client experience and ensure that when the time comes, they won\u2019t come out of the shampoo bowl with a hair color that\u2019s not what they expected. The same scenario can be used for everything from nails, eyelash extensions, to <a href=\"https:\/\/www.styleseat.com\/blog\/eyelash-perm\/?utm_source=wordpress&amp;utm_medium=blog&amp;utm_campaign=lash_perm&amp;utm_content=lash_perms\">lash perms<\/a>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A thorough consultation shows your client that you mean business and that you\u2019re ready to provide top-n<\/span><span style=\"font-weight: 400;\">otch service. While complimentary consultations are great, it&#8217;s still important that you learn <\/span><a href=\"https:\/\/www.styleseat.com\/blog\/how-to-calculate-price-hair-salon-services\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">how to calculate salon service prices<\/span><\/a><span style=\"font-weight: 400;\"> and stay transparent with your clients about pricing so they know what to expect when it&#8217;s time to pay.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">4. Prepare for Existing Clients\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When you\u2019re crafting <\/span><span style=\"font-weight: 400;\">the salon experience<\/span><span style=\"font-weight: 400;\">, one of the most important things you can do is prepare for your existing clients. Coming into a salon or receiving salon treatments can be a special and luxurious occasion for clients.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The key is to make you<\/span><span style=\"font-weight: 400;\">r customers feel valued and remembered. If it\u2019s hard to keep track of client details \u2014 where they live, whether or not they have kids, what their profession is \u2014 keep a notepad or document on your computer. Jot some notes down that refresh your memory before their next appointment.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s also helpful to be attentive to your existi<\/span><span style=\"font-weight: 400;\">ng clients\u2019 needs. Maybe there are some recent cuts of celebrities they\u2019d like to show you or a product they want to learn more about. Let them know you\u2019re all ears and always ready to go the extra mile.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-4904\" src=\"https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/shutterstock_1085513432.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/shutterstock_1085513432.jpg 1000w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/shutterstock_1085513432-856x571.jpg 856w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/shutterstock_1085513432-768x512.jpg 768w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/shutterstock_1085513432-600x400.jpg 600w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/shutterstock_1085513432-300x200.jpg 300w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><span style=\"font-weight: 400;\">5. Offer Refreshments<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Does anything scream the ultimate <\/span><span style=\"font-weight: 400;\">hair salon experience<\/span><span style=\"font-weight: 400;\"> more than a refreshment while you wait for your foils? If you really want to pamper your clients to a day of luxury, offer them a beverage while they wait.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Better yet, offer them a beverage menu! Here are some beverage suggestions.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Coffee bar<\/b><span style=\"font-weight: 400;\">: We\u2019re talking coffee in real cups with a little saucer to go along with it. A selection of some syrups takes things to the next level \u2014 think pumpkin spice during the fall and peppermint during the winter \u2014 and a variety of sugars is always appreciated.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Tea selection<\/b><span style=\"font-weight: 400;\">: Tea is all about the presentation and the selection. Find a nice wooden box or glass Canister to display your herbal offerings and maybe even some vintage teacups (you can often find these for incredible deals if you\u2019re willing to spend a little time thrifting).\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sparkling water<\/b><span style=\"font-weight: 400;\">: If you have a refrigerator available, some sparkling water \u2014 perhaps with a slice of lemon \u2014 will take your <\/span><span style=\"font-weight: 400;\">salon experience<\/span><span style=\"font-weight: 400;\"> to the next level.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">6. Refer to your Client by Their Name<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Clients understand that you have your hands full. But if you want to make them feel special, you\u2019re going to have to play the name game! Referring to your client by their name is part of what makes them feel valued.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some easy memory hacks to keep your names straight:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Focus<\/b><span style=\"font-weight: 400;\">: When your client is in your salon chair, really try to focus on them. This will help you match the face to the name along with all those little life details.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Mnemonic devices<\/b><span style=\"font-weight: 400;\">: The phrase \u201cmnemonic devices\u201d can be hard to remember in and of itself. But essentially, when you\u2019re dealing with a tough client name, break it down into syllables, then craft a phrase that helps you to remember.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Study your spreadsheet<\/b><span style=\"font-weight: 400;\">: At StyleSeat, we help you import your client list into an easy-to-follow spreadsheet. With a little spreadsheet studying, you\u2019ll be more likely to remember clients&#8217; names. Plus, you\u2019ll have them all nice and organized in one handy place.\u00a0<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">7. Compliment Your Clients<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Does your client look good? Well, then tell them! Part of the<\/span> <span style=\"font-weight: 400;\">hair salon experience<\/span> <span style=\"font-weight: 400;\">\u2014 and one of the reasons our StyleSeat Pros do what they do \u2014 is because they love making clients shine from the inside, out.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you\u2019re a colorist, a stylist, or both, you work wonders at making your clients feel good. A good cut and color, after all, can leave us feeling like we rule the world.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, hand out those compliments. They\u2019re free. They\u2019re contagiously fun. And they go a long way in building relationships and rapport.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4903\" src=\"https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/pasted-image-0.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/pasted-image-0.jpg 1000w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/pasted-image-0-856x571.jpg 856w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/pasted-image-0-768x512.jpg 768w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/pasted-image-0-600x400.jpg 600w, https:\/\/www.styleseat.com\/blog\/wp-content\/uploads\/2021\/06\/pasted-image-0-300x200.jpg 300w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><span style=\"font-weight: 400;\">8. Give Tips for Future Maintenance or Styling<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Similar to a chef guiding a client through a cooking class on how to make homemade pasta, <\/span><i><span style=\"font-weight: 400;\">you<\/span><\/i><span style=\"font-weight: 400;\"> are the master of your trade. It takes a long time to get where you are in the cosmetology industry, and with that, comes loads of experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Clients will be looking to you for tips and tricks as to how to keep their hair looking its best. Do you have a product you love, like a dry shampoo, scalp treatment, or leave-in conditioner that won\u2019t strip away hair color? How about a roller brush or hairdryer that doesn\u2019t wick away all the natural sheen of your client\u2019s hair?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Giving your customers tips for future maintenance or styling is just another easy way to craft the <\/span><span style=\"font-weight: 400;\">salon experience<\/span><span style=\"font-weight: 400;\"> and add value to your services.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">9. Send a Thank You Text or Email<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A little thank you goes a long way in the beauty industry. After your client\u2019s appointment, take a moment to shoot them a quick thank you text or email. If you really want to go the extra step, popping a thank-you card in the mail during the holiday season or for a client\u2019s birthday can be fun, too.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Digital thank-you notes also offer a good place to promote your social media accounts or ask for a positive review for your StyleSeat profile. Worried that asking for reviews won\u2019t seem authentic or genuine? Don\u2019t be! It\u2019s all part of the business and in most cases, your clients will be happy to put the good word in about their positive <\/span><span style=\"font-weight: 400;\">salon experience<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">10. Provide a Loyalty Program<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Loyalty programs are fun across all industries, but especially when it comes to the beauty industry. Here are a few of our favorite loyalty programs, all of which will help with <\/span><span style=\"font-weight: 400;\">the salon experience<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Punch card<\/b><span style=\"font-weight: 400;\">: With each treatment, a client gets a \u201cpunch\u201d. After five punches, the 6th service is free!<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Rewards<\/b><span style=\"font-weight: 400;\">: Free makeup application? Complimentary retail product? Bonus cut with their color service? The choice for how to pamper your clients is yours!<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Email list: <\/b><span style=\"font-weight: 400;\">When clients sign up for your email list, you can prompt them through to become part of your loyalty program. This is a good way to send out holiday discounts, new year promotions, and birthday specials.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">11. Have a Customer-First Attitude<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Ultimately, having a positive outlook and an upbeat attitude will help you create a stress-free, uplifting <\/span><span style=\"font-weight: 400;\">hair salon experience<\/span><span style=\"font-weight: 400;\">. We all have a rough day every so often, but in the beauty industry, it\u2019s always helpful to think of the customer first.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A big part of having a customer-first attitude, for example, is being willing to listen. In a blog we wrote on <\/span><a href=\"https:\/\/www.styleseat.com\/blog\/what-clients-value-most\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">what clients value most<\/span><\/a><span style=\"font-weight: 400;\">, we noted that according to our data, clients value emotional support as much as professional talent. Top professionals \u2014 meaning those who had <\/span><i><span style=\"font-weight: 400;\">an average 4.96 rating in over 74 reviews \u2014 <\/span><\/i><span style=\"font-weight: 400;\">had reviews that highlighted the following traits: personable, passionate, and good listener.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From attitude to automated booking confirmations, these tips will all help to move you forward in crafting that stellar 5-star<\/span> <span style=\"font-weight: 400;\">salon experience<\/span><span style=\"font-weight: 400;\">! If you haven\u2019t already, make sure to sign up for free on StyleSeat and streamline the <\/span><span style=\"font-weight: 400;\">salon experience<\/span><span style=\"font-weight: 400;\"> for both you and your lovely, loyal customers.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wondering how to craft the ultimate hair salon experience for your clients? From hot tea to appointment reminders, there are a handful of ways to get your customers excited and help them feel the love.\u00a0 In this article, we\u2019re breaking down the top tips for creating a memorable salon visit \u2014 and a lasting impression. [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":4906,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[115,59],"tags":[57],"class_list":["post-4902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-client-relationships","category-pros","tag-pro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>11 Tips for Crafting the Perfect Salon Experience | StyleSeat<\/title>\n<meta name=\"description\" content=\"Looking to elevate the salon experience for clients? 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